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FOR IMMEDIATE RELEASE
LIVEDEAL.COM’S RAJESH NAVAR TO SHED LIGHT ON THE FUTURE OF ONLINE CLASSIFIEDS DURING THE ICMA GENERAL MEETING
LiveDeal Founder and CEO to Lay Out Scenarios for How Offline Media
Can Benefit from the Shift to Online
SANTA CLARA, Calif., May 3, 2006 – LiveDeal.com (www.livedeal.com), one of the nation’s leading local online classifieds sites, today announced that the company’s founder and CEO, Rajesh Navar, will be a featured speaker at the International Classified Media Association’s (ICMA) General Meeting, taking place in Toronto from May 11-13, 2006. The ICMA represents market-leading publishing companies from 38 countries worldwide. Navar will speak on the topic of “Conversation 2010: The Future of Classifieds,” taking place on May 12. Navar’s session looks to the future and lays out several scenarios of the evolution of advertising from paper to digital platforms and how these will all be integrated. Among other topics, Navar will share his vision of how newspapers can benefit from expanded advertising platforms and embrace the shift to online rather than fight it.
“There’s a continuing shift of advertising dollars from print to online, meaning that newspapers are fast losing their classifieds market share,” said Rajesh Navar, LiveDeal’s CEO. “Unlike others who are projecting gloom and doom for the newspaper industry, I actually see this shift as a tremendous opportunity for offline media to benefit from the increased revenue streams made possible by the Internet. I’m looking forward to sharing my perspective of how newspapers can combine their tremendous competitive differentiators with the power of online to solidify their market position well into the 21 st century.”
Navar is speaking before the ICMA at a milestone point in LiveDeal’s history, as the site expands to more than $5 billion worth of goods listed on the site, more than 1.2 million unique monthly visitors and key categories growing in excess of 100 percent month-over-month.
More information on the ICMA General Meeting is available at www.icmaonline.org. |
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LiveDeal is one of the leaders in the free local online classifieds market with more than $3 billion worth of goods listed for sale, in every city and zip code across the U.S. Buyers and sellers come together through the vast LiveDeal.com marketplace, which is ideal for trading items you want to see or try before you buy, such as pets, automobiles, furniture, appliances, real estate and more. LiveDeal also partners with online and offline media to quickly and cost effectively power their classifieds via its dynamic LiveDeal classifieds platform. LiveDeal was founded in 2003 by Rajesh Navar, an original member of eBay’s engineering team, with executives from other pioneering Internet companies. As part of its global expansion, LiveDeal recently launched LiveDeal Canada (livedeal.ca) in partnership with Torstar Corporation. For more information about LiveDeal, see www.livedeal.com
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Media Contacts:
Kathy Wilson
408-855-9988

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